RevisionDojo is a YC-backed test prep company ($3.4M raised) that sells International Baccalaureate (IB) test prep. Over the past year, users on r/IBO sub-reddit have documented a pattern of unethical marketing practices:*Astroturfing:* Coordinated campaigns where accounts pose as students sharing "cheatsheets" and "predicted exam leaks." Other accounts then upvote, leave supportive comments, and ask follow-up questions鈥攃reating the illusion of organic student excitement. Multiple threads have exposed this pattern [1][2][3].*Paid fake posts:* High school students report being offered payment to write promotional Reddit posts [4].*Pressuring critics:* Users who post negative reviews report being contacted directly by company representatives, told it's "a shame" they're posting publicly [5]. Critical comments receive coordinated mass downvotes [6].*Soliciting copyrighted materials:* They use TikTok influencers and fake reddit posts to persuade students to sell them official IB exam papers, violating IB policies [7].The r/IBO moderators are actively investigating [8].These practices appear to be working great for them. Recently, they acquired OnePrep (oneprep.xyz), a free SAT prep tool that was already popular on r/sat. Since the acquisition, the same manipulation tactics have been deployed at scale: 150 Trustpilot reviews in a window of a few days [9], and widespread coordinated Reddit manipulation鈥攎ultiple accounts posting "tips" that recommend Oneprep, coordinated upvoting, and fake enthusiasm in comments. The most prominent example was a 2,000+ upvote post removed by moderators for manipulation, but it's part of a sustained campaign across the subreddit.*Sources:*[1] https://www.reddit.com/r/IBO/comments/1p55qun/ [2] https://www.reddit.com/r/IBO/comments/1jsb00a/ [3] https://www.reddit.com/r/IBO/comments/1ohcohi/ [4] https://www.reddit.com/r/IBO/comments/1p55qun/comment/nqmhal3/ [5] https://www.reddit.com/r/IBO/comments/1my1ajx/comment/na94upv/ [6] https://www.redd...
First seen: 2026-01-05 16:24
Last seen: 2026-01-05 21:26