Ampere Analysis expects streamer content spending to grow 6% YoY in 2026 to $101B, crossing $100B for the first time; overall global content spend will grow 2% (Max Goldbart/Deadline)

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— This was a great show and if you spent enough time on the floor (I did so you don't have to), you could see it really did live …

First seen: 2026-01-12 14:01

Last seen: 2026-01-12 18:02